Great British Marketing launches at Northern 2017

gmbGreat British Marketing, an initiative to support and share best marketing advice across the northern manufacturing industry, is being formally launched at Northern Manufacturing & Electronics 2017.

Delivered by FIG, an award-winning B2B marketing and communications agency that specialises in helping manufacturing businesses grow, Great British Marketing is offering expert advice at the show with its free marketing publications.

Explained FIG’s managing director, Helen Duncan: “While the national press have been reporting on how well the sector is performing – with Markit CIPS UK recently reporting that the UK manufacturing sector had recorded its fastest growth for three years – they have also included notes of caution about the degree to which this growth can be sustained against a backdrop of Brexit, political uncertainty and market volatility. For over 15 years, FIG has been working with North West manufacturers to help them to achieve their business goals, whatever the economic climate.

“In 2017, the threats to the manufacturing sector are many, but so too are the opportunities, and we felt the time was right to do our bit to help manufacturing companies across the North West and East Midlands not only to survive the volatile climate, but to thrive.”

Attendees at the Northern Manufacturing & Electronics Show can visit Great British Marketing at stand D27 for their free publication ‘Your Guide to Lean Marketing’ which offers manufacturers some fundamental marketing advice, such as establishing clear marketing objectives, identifying the necessary resources and planning to achieve those goals, along with some of the latest social media trends and top tips for the manufacturing sector when using LinkedIn.

Starting life in 1996 as copy writing and communications business, FIG was the winner of the 2016 CIM northern large agency award and is ranked among Prolific North’s 2017 Top 50 PR agencies. The firm provides in-house creative, digital and PR solutions for its clients across a wide range of B2B sectors, including manufacturing, food and drink, transport, industry and technology.

Find out more about FIG and the Great British Marketing initiative on stand D27 or visit www.fig.agency/great-british-marketing  For more information about FIG, visit www.fig.agency or call 01457 857111.

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